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Assessing the Strategic Impact of AI Agent Adoption on E-Commerce Startups in South Africa

Research Title: Assessing the Strategic Impact of AI Agent Adoption on E-Commerce Startups in South Africa

Purpose of the Study:

This survey forms part of an academic research project that seeks to understand how South African e-commerce startups are adopting Agentic Artificial Intelligence (AI) systems and how these technologies influence their strategic performance. The research aims to identify adoption patterns, challenges, and measurable outcomes such as customer satisfaction, operational efficiency, and revenue growth.

Why Your Input Matters:
As a founder, executive, or manager in an e-commerce startup, your experiences provide vital insights into how AI technologies are shaping real business outcomes in South Africa’s digital economy. Your responses will contribute to the development of an evidence-based strategic framework to guide sustainable AI adoption among startups.

Confidentiality:
All data collected will be used solely for academic purposes and will remain strictly confidential. No individual or company identifiers will be disclosed.

Estimated Completion Time: 8–10 minutes.

Welcome to the Research Survey


Dear Participant,

My name is Keeren Mansingh and I am a student at MANCOSA. I am conducting research regarding the impact of Assessing the Strategic Impact of AI Agent Adoption on E-Commerce Startups in South Africa.

Your responses will assist me in understanding your views and perceptions about the above.   

The information you provide will go a long way in helping us determine the impact of implementing artificial intelligence (AI) within a business.

The questionnaire should take no more than 10 minutes to complete. Kindly answer all questions as honestly as possible. Anonymity is ensured in this questionnaire which is in no way a reflection of you or your work. The information obtained will be treated with confidentiality. 

Thank you in anticipation for your time and participation! 

Kind Regards

Researcher: Keeren Mansingh

Email: [email protected]/[email protected]

Phone: 0742866984  

Thank you for agreeing to participate in this academic study entitled

 

There are 23 questions in this survey.
This survey is anonymous.

The record of your survey responses does not contain any identifying information about you, unless a specific survey question explicitly asked for it.

If you used an identifying access code to access this survey, please rest assured that this code will not be stored together with your responses. It is managed in a separate database and will only be updated to indicate whether you did (or did not) complete this survey. There is no way of matching identification access codes with survey responses.

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